YieldBuild Techcrunched!

By Jason Menayan November 20th, 2008

The premier tech blog, TechCrunch, just published an update on YieldBuild, covering the most important changes we’ve rolled out recently as we enter our public beta phase:

  • we are accepting publishers of all sizes
  • publishers can use our self-service wizard to provision YieldBuild code for themselves (you sign up via the application form, and we will send you a link to the wizard shortly)
  • improvements to the algorithm have significantly shortened the training period (the time it takes for YieldBuild to yield significant lift to your revenue)
  • we support more ad networks: in addition to Google AdSense, we now support Yahoo Publisher Network, BlueLithium, Advertising.com, ValueClick and TribalFusion, with more contextual and display network support coming soon

We thank Jason Kincaid at TechCrunch for the coverage and look forward to seeing more publishers enjoy great revenue improvements using YieldBuild, without the hassle or guesswork involved in trying to optimize your ads’ formats, layouts and ad networks manually.

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This entry was posted on Thursday, November 20th, 2008 at 11:21 pm and is filed under YieldBuild. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “YieldBuild Techcrunched!”

  1. ganesh Says:

    Yieldbuild works great..but really is limited in terms of feature sets in the the admin panel and support. My has different themes on different section and I wonder if yieldbuild reads the colours in each of these themes. Wish I could get a response for this and more queries.

  2. Jason Menayan Says:

    Ganesh – You can create a different zone for each section, and since the theme is different for each section, that’s what I suggest you do. I will forward your comment to your account manager, so they can follow up with any other questions you might have.

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